If you can’t find time to spotlight your hard-earned successes, how will anyone know about the meaningful impact your company is making?
This SaaS brand’s customer learning content was buried in their Help files—eek! I leveraged their blog to boost SEO and increase feature awareness. Whether you’re introducing a new feature or re-introducing a long-loved feature, your blog is a critical piece of the feature awareness puzzle. For this software brand, I developed a series of feature awareness